October is Cyber Security Awareness Month, and according to two new reports both consumers and businesses need to be more vigilant about protecting their data. First, AppRiver has released their Q3 Cyberthreat Index for Business and the data shows that most small businesses (72%) have experienced attempted phishing attacks within the three months leading up to the study date.

And, while most do try to keep their business safe from these attacks, only about one-third say they regularly apply patches for their software and digital interfaces when those patches become available.

“In the wake of major cybersecurity crises this year – from American Medical Collection Agency breach to the continual hits we’ve seen on local governments in places like Maryland, Florida, and most recently, Texas – it’s not surprising that most small businesses and the public at large are increasingly concerned,” said Troy Gill, manager of security research at AppRiver. “The challenge is in helping them translate that concern into positive action rather than passive acceptance.”